Proctor and Gamble has signed Serena Williams to endorse Tampax Tampons.

Williams will be featured in a series of playful, lighthearted advertisements and online videos. In each piece, Williams defeats Tampax’s Mother Nature character, who tries to deliver her “monthly gift” in an unsuccessful attempt to throw Williams off her game – on and off the tennis court.

This is a good look for Serena especially after her outburst during the US Open.

We are happy for her.

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